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Building upon the framework of glocalization, the purpose of this paper is to summarize the development of National Basketball Association (NBA) in Chinese market, explore its successful and unsuccessful places, and propose strategies of glocalization for the NBA as well as other overseas sport leagues.

The current case study was organized by summarizing the developmental history of NBA in China, analyzing its current promotional practices, investigating into its marketing strategies, and extrapolating practical references for other sport leagues aiming to penetrating into the Chinese marketplace.

The current case study concluded that when facing the current challenges, the NBA needs to bring authentic American cultural commodities while adding Chinese characteristics to accommodate local fans. Meanwhile, the NBA management needs to continue seeking ways to work out and through the differences in government models and cultural contexts between China and USA. In addition, this study suggested that the research framework of glocalization would be an ever intriguing inquiry needed for other sport organizations or leagues seeking expansion to overseas markets.

A thorough case study with the NBA that has achieved huge successes in Chinese markets will provide valuable implications for sport leagues to broaden their overseas markets.

Since 2014, “sport for all” has been promoted as a new national strategy in China, which injects powerful dynamism and vitality for its development in numerous aspects. However, there has been very little feedback on sport service provision in community, and the satisfaction level of community participants is largely unmeasured. To promote physical and mental health of residents and form a stronger foundation of sport culture, more attention should be directed to community sports. The purpose of this paper is to examine the impact of community-sport service provisions on participants’ satisfaction and, in turn, on their sport participation behavior.

Community-sport program participants in China (n=576) responded to a survey measuring the proposed concepts.

Structural equation modeling analyses revealed that community-sport services in the areas of sport facility, grassroots sport organizations and sport activity programs had strong influences on participant satisfaction and, in turn, their desire for participation, which highlighted the demand for high-quality sport service provision by community.

The study contributed to the literature by proposing two clear dimensions (core sport service and peripheral sport service) for the measurement of public sport service provision in community sports. A second theoretical contribution of the study relates to the clarification of the relationship between the two dimensions of community-sport service provision (both core and peripheral services) and community participants’ satisfaction levels.

The purpose of this paper is to examine the market demand of sport lottery in China from the following perspectives: available types and varieties of sport lottery, number of retail outlets, public welfare funds, promotion costs, per capita income, and population.

As the earliest province of issuing the sales of sport lottery and having one of the largest sales volumes in China, Guangdong Province was chosen for conducting the current study. Data were obtained from 14 sport lottery administration and distribution centers and statistics bureaus of 14 corresponding municipal cities. Multiple regression analysis was used.

Multiple regression analyses revealed that number of retail outlets, promotion cost, per capita income, and public welfare funds were positively (p<0.05) predictive of sport lottery sales; however, available types and varieties of sport lottery were not found to be significantly (p>0.05) related to total sport lottery sales. The findings are discussed in the context of theories and practices in the marketing and administration of sport lottery sales in China.

Similar studies are suggested to be conducted in provinces and regions beyond Guangdong Province.

This study combined socioeconomic characteristics of the population, lottery game characteristics and management factors for the first time.

The design method of high-resolution capacitor arrays was proposed to improve the precision of successive approximation register (SAR) analog-to-digital converters (ADCs) without calibration and optimize the circuit area.

According to calculation of equivalent series capacitors and change of voltage at the comparator input node, two three-stage structures of capacitor arrays and a general design flow of the multi-stage capacitor arrays were presented. Non-ideal factors on the capacitor arrays were analyzed, and the applications of the two structures were explained based on the capacitor mismatch.

A multi-stage capacitor array for 16-bit SAR ADCs was implemented. The simulation result shows that its nonlinear error was less than 0.3LSB with no gain error and the sampling capacitance accounted for 92.42% of the total capacitance. Effects of capacitive parasitic and mismatch on capacitor arrays were confirmed.

The proposed method focused on capacitor arrays design of high-resolution SAR ADCs. It effectively reduced nonlinear errors, improved SNR and optimized the area of SAR ADCs. The design method was suitable for SAR ADCs with different resolutions to improve their precision.